European based Mediaway has officially acquired Leonine, who is a leading production and distribution group in the German-speaking markets, according to Variety.
Per the report, the acquisition will provide Mediawan with a portfolio of 85 labels, a catalogue spanning 30,000 hours of premium content and revenues exceeding €1.3 billion and will push the company’s worth in the projected $2 billion range.
Additionally, with the acquisition Mediawan continues to increase their footprint throughout the major European markets, with a viable presence in German-speaking territories, the continent’s second largest television market, and also established Mediawan as one of the world’s biggest super indies.
Mediawan now does business France, Germany, Italy, Spain, Scandinavia, Benelux and the United Kingdom in Europe, and also has operations in Africa, Asia and the United States.
“Along with the Nordics, Germany is an important territory where we weren’t present, and it’s a priority for us to develop premium content for platforms there because there is a regulation coming up that will require platforms to increase their investment in Germany,” Mediawan’s Pierre-Antoine Capton said, per the report.
“With the addition of Leonine Studios, we have achieved an important milestone in Mediawan’s strategy to create a pan-European studio with a strong presence in all key markets,” said Capton. “Together (with Leonine), we will become an even more attractive platform for creative talent and strengthen our position as a leading studio for premium content across all genres,” Capton said.
“This is a testimony to the hard work and commitment of all Leonine employees over the years. Our combination with Mediawan to create a pan-European powerhouse is the next step and will bring exciting benefits to our valued partners and customers in Germany, the US and beyond,” Leonine’s Fred Kogel said.
